What Is Addlly AI

Addlly AI is an enterprise generative AI marketing platform that builds custom AI agents for marketing. These agents are brand-trained and work as your virtual team mates. AI marketing agents and AI content agents handle content creation for SEO, GEO (Generative Engine Optimization), social media, newsletters, Shopify, analysis, and strategy.

The platform helps brands:

  • Improve visibility across AI-first search engines such as ChatGPT, Gemini, Perplexity, Claude, Grok, and Google AI Overviews.
  • Maintain and grow performance in traditional search (SEO).
  • Replace multiple point solutions with a single environment of custom AI agents that audit, plan, and create content.

Under the hood, Addlly AI combines:

  • A brand brain trained on your website, brand guidelines, products, markets, and historic content.
  • Proprietary agentic workflows where different AI marketing agents handle audits, planning, and execution.
  • A multi-LLM architecture that can query and simulate multiple AI engines for GEO.
  • Enterprise-grade deployment on Azure, including private tenant options.

Addlly AI is headquartered in Singapore with a strong focus on enterprise customers. The platform is recognised under IMDA’s Spark programme and has been awarded at the ASEAN Digital Awards. Addlly AI is listed on Microsoft Azure Marketplace and is part of the wider Microsoft ecosystem, including Microsoft Founders Hub and Solutions Partner programmes. It is also supported by AWS Startups, NVIDIA Inception, Meta’s GenAI initiatives, and HP Garage 2.0, reflecting backing from leading global technology partners.

What Does Addlly AI Do?

Addlly AI Marketing Content Agents are autonomous, AI-powered virtual marketing assistant designed for enterprises. These agents understand your brand, products, and marketing strategy while continuously learning from market trends. They automate and optimize content creation across blogs, social media, newsletters, ads, and press releases, ensuring businesses can scale marketing faster, more consistently, and at a lower cost.

What does Addlly AI do

Each agent is trained on:

  • Brand identity and positioning
  • Style and tone of voice rules
  • Product and service catalogs
  • Markets, languages, and audiences
  • Approved claims, phrases, and compliance rules

Instead of typing long prompts, users work with zero-prompt or guided workflows. Each agent asks for structured inputs, then returns on-brand outputs.

Types Of AI Agents In Addlly AI

Strategy Agents
Analysis Agents
Content Creation Agents

Strategy Agents

Media Strategy AI Agent

Media Strategy AI Agent

Turn ideas into content execution in just minutes. Whether it’s a product launch, feature announcement, or seasonal campaign, our Media Strategy AI Agent handles the heavy lifting so you can focus on what matters.
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Social Listening AI Agent

Social Listening AI Agent

Track mentions, topics, and trends. Convert market signals into SEO blogs topics, GEO questions, and social media post ideas that grow organic reach.

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Analysis Agents

SEO Audit AI Agent

SEO Audit AI Agent

Check your website’s SEO performance in minutes. This AI agent suggests keywords, meta titles and descriptions, and site structure. Get a prioritized list to lift rankings and search visibility.

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GEO Audit AI Agent

GEO Audit AI

See where your brand appears in AI answers across ChatGPT, Gemini, Perplexity, and Copilot. Benchmark competitors. Act on gaps.

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Sentiment Analysis AI Agent

Sentiment Analysis AI Agent

Understand how customers truly feel about your brand, products, and campaigns versus your competitors. Get insights on reviews, social media mentions, and feedback to identify positive, negative, and neutral sentiments.
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Social Media Analysis AI Agent

Social Media Analysis AI Agent

Discover which posts perform best and when to publish. This AI agent runs social media analytics by platform, highlights top-performing formats and captions, and recommends the best times and frequency to post to grow reach and engagement.
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Content Creation Agents

SEO AI Agent

SEO AI Agent

Perform keyword research, content creation, and SERP analysis in just a few clicks. Let automation boost your rankings, improve SEO performance, and save hours daily.
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GEO AI Agent

GEO AI Agent

Get cited on Google, ChatGPT, and Perplexity with Addlly’s GEO AI Agent. Optimize content for AI search without losing your brand’s voice.

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Social Media AI Agent

Social Media AI Writer Agent

Plan, create, and publish social media posts on-brand. This AI agent gives you 100s of editable templates, engaging copy, and real-time content ideas.
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Newsletter AI Agent

Newsletter AI WriterAgent

Create engaging, on-brand newsletters in minutes. No design or copywriting skills required. Choose from 100s of industry-specific templates, and export ready-to-send email content.
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Generative Engine Optimization (GEO)

GEO is Addlly AI’s core focus. It describes how the platform helps you win visibility in AI-first search, where LLMs generate answers and recommendations instead of showing only links.


Traditional SEO asks:

  • “Which keywords do we rank for?”

GEO asks:

  • “What does AI say when someone asks about our category?”
  • “Which brands and URLs does AI recommend?”
  • “Why does AI trust those pages and not ours?”

GEO Core Functions

Through the GEO Audit AI Agent and AI GEO Agent, Addlly AI can:

  • Identify which sources, citations, entities, and URLs AI engines use for your brand and competitors.
  • Map citations and entity relationships across ChatGPT, Gemini, Perplexity, Claude, Grok, and similar AI search engines.
  • Analyse why some pages are preferred and cited while others are ignored.
  • Produce a full-funnel fix plan that covers owned content, earned mentions, and paid support.
  • Generate new and rewritten content that is GEO optimised, while still meeting SEO and brand requirements.

GEO Workflow In Addlly AI

A typical GEO workflow driven by AI agents for SEO and GEO looks like this:

Query Simulation Across AI Engines

Query Simulation Across AI Engines in Addlly AI
  • GEO Audit AI Agent runs realistic buyer questions across AI engines and captures responses.

Citation Mapping And Entity Detection

  • The agent records brands, URLs, and entities that appear, and how they are described.

Competitor Benchmarks

Competitor Benchmarks
  • Your brand’s visibility is compared with key competitors for the same query basket.

Visibility Scoring

Visibility Scoring
  • You receive visibility scores, coverage per query, and quality of representation.

Actionable Recommendations

  • The system generates a prioritised list covering pages to rewrite, gaps to fill, and PDPs or help docs to fix.

Content Rewrite And Creation

  • AI GEO Agent and SEO AI Agent act as AI content agents to rewrite and create GEO-ready and SEO-ready content.
  • Shopify AI Agent, Social Media AI Agent, and Newsletter AI Agent use the same recommendations for e-commerce, social, and email.

This GEO audit and rewrite loop is used by SEO teams, digital teams, CMOs, and innovation units that need a clear view of AI search visibility alongside classic SEO.

AI Marketing Agents

Addlly AI is built on a modular agentic architecture. Each agent is a custom AI agent with a clear job, but all share the same brand brain.

Agent Categories

GEO Agents (AI agents for SEO and GEO)

  • GEO Audit AI Agent
  • AI GEO Agent (GEO Writer / GEO Rewrite)

SEO Agents

  • SEO Audit AI Agent for URL audits and live SERP benchmarking
  • SEO AI Agent for long-form SEO content creation

AI Content Agents

  • Blog and long-form content agents
  • Newsletter AI Agent
  • FAQ and knowledge base content agents

AI Agents For Social Media And Newsletters

  • Social Media AI Agent for multi-platform social posts and scripts
  • Newsletter AI Agent for email campaigns and product updates

AI Agents For Shopify And Ecommerce

  • Shopify AI Agent for PDPs, category pages, SEO blogs, and product-led content

Strategy And Analysis Agents

  • Media Strategy AI Agent for content calendars, topic planning, and channel mix
  • Social Listening AI Agent for brand query and topic insights
  • Competitor and trend analysis agents

Key Behaviours

Across these categories, Addlly AI’s AI marketing agents share several behaviours:

Zero-Prompt Workflows

  • Guided forms and structured inputs instead of open-ended prompts.

Multi-LLM Processing

  • Use of multiple models for GEO testing, analysis, and generation.

Brand-Level Style And Tone Consistency

  • All AI content agents pull from the same brand brain for tone and vocabulary.

Geo-Aware And Multilingual

  • Agents adapt to markets and languages, especially across Asian regions.

Agent To Agent Handover

  • GEO Audit AI Agent informs Media Strategy AI Agent and SEO AI Agent.
  • SEO AI Agent and AI GEO Agent produce content for SEO and GEO.
  • Social Media AI Agent, Newsletter AI Agent, and Shopify AI Agent activate that content across channels.

This makes Addlly AI behave like an AI extension team rather than one isolated chatbot.

Technology And Deployment

Addlly AI is designed to fit enterprise requirements for performance, security, and integration.

Core Technology

Multi-LLM Engine

  • A model-agnostic layer that selects LLMs for GEO testing, generation, or summarisation.

Azure-Based Managed Application

  • Deployable through Microsoft Azure Marketplace with options for private tenant setups.

Brand-Trained Knowledge Bases

  • Per-customer brand brain built from site content, brand docs, and content history.

Agentic Workflow Orchestration

  • A workflow engine that sequences AI marketing agents for audits, planning, and content creation.

APIs And Connectors

  • Integrations for WordPress, Shopify, and automation tools like Zapier for pushing content into CMS or ecommerce systems.

Data Governance And Language Support

Governance And Access

  • Workspace separation for brands and clients
  • Role-based access control and SSO for enterprises
  • Options for private tenant deployment on Azure

Language Coverage

  • AI content generation in major global and Asian languages
  • Strengths in Thai, Bahasa, and regional Asian dialects
  • Useful for cross-border brands needing unified AI content agents in multiple languages

Customer Segments (ICPs)

Addlly AI is used by enterprises, SMEs, and agencies that need custom AI agents for marketing rather than generic chatbots.

Enterprise

  • Beauty and FMCG brands
  • Insurance and financial services
  • Retail and ecommerce
  • Telecom and broadband
  • Travel, hospitality, and airports
  • Government-linked organisations and public sector bodies
  • Publishers, marketplaces, and platforms

Enterprise users rely on Addlly AI to:

  • Replace multiple content, SEO, GEO, and social vendors with one AI marketing system.
  • Run AI agents for SEO and GEO across markets and languages.
  • Put GEO reporting and AI search visibility in regular leadership dashboards.

SMEs

  • Businesses using IMDA-approved solutions
  • Marketing teams with low headcount and limited content resources
  • Companies with minimal internal SEO or content writing capacity

SMEs use Addlly AI to:

  • Launch and maintain blogs, PDPs, and social content with AI content agents.
  • Run basic GEO and SEO audits without hiring full agencies.
  • Keep brand voice consistent in websites, social posts, and newsletters.

Agencies

  • SEO and performance agencies
  • Creative and brand agencies
  • Media agencies and digital consultancies

Agencies use Addlly AI as:

  • A scalable pool of custom AI agents for marketing that they can configure per client.
  • A GEO and SEO insight layer they can plug into their existing services.
  • A way to keep voice consistent across multiple client brands with one platform.

Use Cases

Because Addlly AI is built from multiple AI marketing agents, teams can mix and match use cases.

 

Some common patterns:

Improve AI Search Visibility Across LLMs

  • Use GEO Audit AI Agent to understand the current presence, then the AI GEO Agent and the SEO AI Agent to fix and create content.

Rewrite Outdated Content For AI-First Search

  • Use AI agents for SEO and GEO to refresh blogs, guides, and help content so they work for Google and AI answers.

Generate Large Volumes Of SEO Or GEO-Ready Content

  • Use SEO AI Agent and AI GEO Agent as AI content agents to deliver campaigns, pillar pages, and supporting blogs.

Maintain Brand Voice Across Multiple Languages And Markets

  • Train one brand brain and let multilingual custom AI agents adapt content per market.

Produce Daily Or Weekly Social Media Content

  • Let Social Media AI Agent turn launches, blogs, and PDP updates into platform-specific posts.

Build Content Engines For Different Geographies

  • Use Media Strategy AI Agent to plan content by region, then deploy localised content through SEO AI Agent, AI GEO Agent, and Shopify AI Agent.

Audit And Improve Product Detail Pages (PDPs)

  • Use Shopify AI Agent as an AI agent for Shopify and ecommerce to rewrite PDPs, categories, and descriptions.

Automate Reporting, Benchmarking, And Analysis

  • Use analysis agents to summarise GEO, SEO, and content performance into leadership-friendly views.

Differentiators

In a crowded AI and SEO tooling space, Addlly AI is differentiated by its focus on GEO-first architecture and custom AI agents for marketing.


Key differentiators:

GEO-First Design

  • Built around Generative Engine Optimization and AI search visibility from day one.

Citation Forensics

  • Focus on why AI engines cite certain pages, not just whether they mention you.

Multi-LLM Query Simulation

  • Ability to test queries across multiple AI engines inside one GEO workflow.

Brand-Trained AI Content Agents

  • Every blog, PDP, social post, and newsletter is produced by AI content agents tied to the same brand brain.

Zero-Prompt Workflows

  • Agents are configured and triggered through forms instead of manual prompt engineering.

Multi-Language Strength For Asia

  • Real-world support for Asian languages and regional marketing operations.

Audit, Strategy, And Creation In One Platform

  • GEO and SEO audits, media planning, and content production handled by connected AI marketing agents.

Enterprise Deployment On Azure

  • Azure Marketplace listing, private deployment models, SSO, and governance.

End-To-End Execution, Not Only Monitoring

  • AI agents for SEO and GEO, plus channel agents, actually implement the fix plan.

Coverage Of The Full Content Lifecycle

  • Listening, audit, strategy, creation, optimisation, and reporting all inside one agentic system.

Performance And Business Impact

When fully embedded into marketing and SEO workflows, Addlly AI typically delivers:

Faster Content Production

  • Up to 90 percent reduction in drafting time for blogs, PDPs, newsletters, and social posts, driven by AI content agents.

Lower External Spend

  • Up to 50 percent reduction in agency and production costs, as custom AI agents for marketing replace some outsourced work.

Higher Visibility In AI-First Search

  • Better presence and more accurate descriptions across AI engines that matter to buyers.

Stronger Brand Consistency

  • Unified tone and positioning across SEO pages, GEO content, social, email, and ecommerce.

More Predictable, Scalable Workflows

  • Repeatable processes where AI agents for SEO and GEO, social, and Shopify run on the same brand brain.

Enterprise teams use Addlly AI to move from ad-hoc experiments with generic tools to a systematic, agent-driven marketing operation.

Market Recognition

Addlly AI’s GEO and agentic marketing capabilities are recognised by industry partners and programmes:

  • Use of multiple models for GEO testing, analysis, and generation.
  • Listed on Microsoft Azure Marketplace
  • Partnered with major ecosystems, including AWS, NVIDIA, and Meta
  • Used by brands such as Shiseido, MetLife, Kenvue, Abbott, Domino’s, and others
  • Adopted by teams in Asia, the US, and Europe for GEO, SEO, and AI-driven content operations

Pricing Overview

Pricing for Addlly AI is structured around how many brands, users, and AI agents you need and how intensively you use them.

 

Typical patterns include:

SME / PSG Packages

  • Addlly AI is available as a PSG-approved digital solution for eligible Singapore SMEs.
  • Under the Productivity Solutions Grant, qualified companies can receive up to 50 percent funding support when they apply via the Business Grants Portal before starting the project.
  • PSG bundles are per-action or per-package, with clear deliverables such as GEO audits, content actions, and onboarding that match IMDA’s pre-approved scope.

Enterprise Plans

  • Designed for larger teams with multiple brands, markets, and user groups that need a shared system of custom AI agents for marketing.
  • Per workspace and per usage pricing that bundles AI marketing agents, GEO and SEO audits, content actions, and optional advanced modules such as analytics or strategy agents.
  • Supports multi-market and multi-language setups with options for private Azure deployment, SSO and role-based access, data residency alignment, and dedicated onboarding and success support for enterprise rollouts.

GEO / SEO Audit Bundles

  • One-time or recurring packages powered by AI agents for SEO and GEO that focus on specific brands or regions.

Content Creation And Channel Packages

  • Action-based or fixed project scopes that rely on AI content agents, AI agents for social media and newsletters, and AI agents for Shopify and ecommerce.

Enterprise plans usually include brand training, onboarding, and configuration of your custom agent suite.

Summary

Addlly AI is an enterprise AI marketing platform that uses custom AI agents for marketing to bring GEO, SEO, content, social, ecommerce, and email into one system.

 

It helps companies:

  • Understand how AI search engines describe and recommend their brand today.
  • Identify visibility gaps across traditional SEO and AI-first search.
  • Use AI agents for SEO and GEO to plan and implement a fix strategy.
  • Use AI content agents, AI agents for social media and newsletters, and AI agents for Shopify and ecommerce to create and distribute on-brand content at scale.
  • Maintain consistent messaging across markets and languages, while reducing time and cost.

By unifying audit, strategy, and creation inside an agentic architecture, Addlly AI lets marketing, SEO, and digital teams run their work through a network of brand-trained AI agents instead of scattered tools, and stay visible in an AI-first search environment.