Are you wondering how to search a website for keywords that will help boost your keywords ranking and overall search engine optimization? This blog post will give you clear steps, using easy language, so anyone can learn how to find exact match keywords, low competition keywords and even long tailed keywords on a web page or a website.
Whether you need to find keywords for your site or check what your competitors use, these tips will help you find the right keywords by using keyword research tools, search operators and other ways.
Ready to find the best keywords and keyword ideas? Let’s get started!
What Is a Website Keyword Search?
A website keyword search means using different methods to find keywords or keyword phrases on a web page or across an entire site. People often search websites for keywords to improve their website’s SEO and see which search terms are bringing traffic to their website.
Conducting keyword research using tools and search operators can help you find specific keywords, related keywords, and new keyword ideas that can help you drive organic traffic.
Understanding how to search a web page for words helps you plan your content strategy, get keyword ideas based on data, and build a stronger keyword list for your website.
Tip: Read our guide on How Long Should a Blog Post Be for SEO and get better understanding about how many words you need to write for your target keyword and plan on how to place your related keywords and semantic entities naturally.
Why Searching a Website for Keywords Matters?
SEO Value
Finding keywords on a website is a strong step for creating content. When you know how to search for a word in a website, you can build a keyword list filled with the right keywords for your content. Using keyword research tools, you discover keyword ideas based on what people search for.
This process helps your web pages rank better in search engine results, bringing in more visitors and helping your site stand out among relevant websites.
Satisfying Search Intent
Knowing how to find keywords on a website is important because it helps you match your content to what people are looking for online. When you search website for keywords and identify keyword phrases, you ensure your web pages answer real questions users type into search engines.
This focus on user intent means your website shows up in search engine results for the right keyword ideas, helping your content meet the needs of your audience and increasing your visibility in organic search.
Covering Topical Relevance
Finding keywords for your website means more than just picking main keywords. You want your web page to cover related keywords and keyword ideas that help search engines understand your topic. When you use keyword research tools and search operators, you can fill your content with specific keywords and keyword phrases that show topical relevance.
This helps search engines connect your website with what users want, making your content more complete and raising your chances of showing up in search results.
Filling Keyword Gaps
Searching a website for keywords helps you spot missing keyword ideas or topics on your web pages. By using keyword research tools and looking up keywords for your website, you can compare your keyword list with competitors and find gaps. Filling these gaps with specific keywords and new keyword ideas makes your content stronger.
This approach gives your site a better chance to appear in more search engine results and connects your content to a wider audience searching online.
Finding New Related Keywords
When you search websites for keywords, you often discover new related keywords you might not have thought of before. Using keyword research tools and search engines, you can gather keyword ideas based on actual search terms and trends. Adding these new keywords to your web pages can help you attract more visitors.
This step is key in keyword research because it keeps your content fresh and lets your website appear for more search results that users are looking for.
How to Search a Website or Webpage for Keywords: 7 Actionable Tips
1. Use AI Agents and Tools
Using AI agents and tools, you can easily find keywords for any web page or website. These tools help you speed up your keyword research, giving you keyword lists and ideas without hours of manual work. Addlly AI is a custom AI agent that takes this further. With Addlly AI, you can create your own AI agent, personalize it, and use it not just to find keywords for a page, but also to write new content or rewrite existing pages.
Addlly AI helps you make your content more SEO optimized based on its keyword findings. You can check our SEO AI Agent and AI GEO Agent for more information.
Read our guide on: Best AI Agents for Business
2. Use Google Search Operators (site:, intitle:, inurl:)
Google search operators are special commands that help you search a website for keywords more effectively. By using operators like site:, intitle:, and inurl:, you can focus your keyword research on specific keywords and web pages. For example, typing site:example.com “keyword” in Google lets you find keywords used on that website.
These are a few valuable keyword research search operators because they help you look up keywords for a website, discover related keywords, and analyze competitors’ pages for SEO opportunities, all with simple Google searches.
3. Find Keywords with Web-Page Search (CTRL+F / Command+F)
Using your browser’s search function, such as CTRL+F or Command+F, you can quickly find keywords on any web page. This simple method lets you search for a word in a site and spot specific keywords, keyword phrases, or related keywords in real time. It’s one of the easiest way to find keywords and checking if a given keyword appears in the content or to see how often a certain keyword is used.
This technique is great for reviewing your own site or analyzing competitors’ web pages for keyword usage.
4. Use Built-In Website Search Feature
Many websites have a built-in search bar that helps users find content on specific web pages. You can use this feature to search a website for keywords or look up keyword ideas based on what’s already published. By typing your search term into the website search, you can spot relevant keywords, related keywords, and keyword phrases across the entire site.
This method is easy and doesn’t require extra tools, making it a good starting point for finding main key phrases, especially when you want to explore what topics you have written about on your own website or what competing sites are writing about.
Check our guide on: AI vs Human Content: Which is Better
5. Use Keyword Research Tools
Keyword research tools give you the power to search websites for keywords, check search volume, and discover new keyword ideas based on real search data. Below are a few tools which you can use:
Ahrefs
Ahrefs is a powerful SEO tool used by many SEO experts to find keywords for any website. With Ahrefs, you can see keyword lists, search volume, and keyword ideas based on real search engine results. You can analyze your own web pages or check competitors for specific keywords and related keywords.
Ahrefs helps you improve your keyword strategy and stay ahead in keyword tracking and SEO keyword research.
Semrush
Semrush is another trusted SEO tool using which you can find keywords and keyword lists for any web page or website. With Semrush, you can track search volume, research keyword ideas, and see what specific keywords your competitors rank for in Google SERP.
This tool offers in-depth keyword analysis and is great for planning your content strategy and building your list of SEO keywords.
AnswerThePublic
AnswerThePublic is a keyword finding tool that turns real user searches into keyword ideas and keyword lists. By entering a search term, you get a visual map of related keywords and specific keywords people are searching for online.
This tool helps you discover trending keywords and more keyword ideas based on real questions. AnswerThePublic is helpful for finding keywords you may not have thought of, giving your web pages fresh topics for better SEO results.
6. Use Google Keyword Planner for Site-Based Ideas
Google Keyword Planner (found in Google Adwords Dashboard) is a free keyword research tool that helps you find keywords. You can enter a web page or keyword, and the tool shows keyword ideas, search volume, and keyword lists for both paid search (google ads) and organic keywords. Google’s Keyword Planner is perfect for planning new content, building your keyword list, and finding relevant keywords for your web pages.
It’s a key part of any keyword research process for SEO, making sure your site has the best keywords for better rankings in Google search results page.
7. Review HTML Source and Meta Tags for Keyword Clues
Checking the HTML source of a web page lets you search for keywords in places like the title tag and meta description. By viewing a page’s HTML source, you can see what specific keywords are included in meta tags and content. This method helps you understand how other websites use keywords and gives you ideas for your own keyword list.
Finding keywords in meta tags can improve your keyword research and help your site appear in more search engine results for both paid and organic keywords.
The short-cut to see a page’s html source code is CTRL+U on Google Chrome.
Need one BONUS TIP? Here it is…
Use Keyword Trends To See If The Keyword Is Still Useful
Using keyword trends helps you check if your keywords are still bringing good results. Tools like Google Trends show you the search volume for specific keywords and keyword ideas over time. This data lets you see which keywords are growing, stable, or losing interest among users.
Tracking trending keywords means your keyword list stays fresh, and your content fits what people are searching for now. Checking keyword trends should be a regular part of your keyword research and SEO strategy to stay ahead and rank better in search engine results pages.
Read our guide on: What Is Answer Engine Optimization
Final Words
Learning how to find keywords on a website can make your keyword research easier and more effective. Use the tips and keyword tools shared in this blog post to build strong keyword lists for your content pages. Always check search volume, try new keyword ideas, and keep your content updated with trending keywords. By adding right keywords in your content can help you rank high on Google SERP and reach more people.
Start applying these methods today, and you’ll see better results in your SEO and content strategy.
FAQs – Search a Website for Keywords
How Can I Find Competitors’ Keywords Quickly?
You can quickly find competitors’ keywords by using tools like Ahrefs, Semrush, or Google Keyword Planner. Just enter your competitor’s website address, and these tools will show you the main keywords they rank for, along with search volume and keyword ideas to help you improve your own site.
Can I Use Google Search Console for Keyword Research?
Yes, you can use Google Search Console for keyword research on your own website. It shows the keywords people use to find your webpages, how often your site appears in Google SERP, and which pages get the most clicks. This helps you plan better content and improve your SEO.
Can I Search a Website for All Keywords It Ranks For?
You can see all the keywords a website ranks for by using SEO tools such as Ahrefs or Semrush. These tools provide a full keyword list, showing which keywords drive traffic to a site and their search rankings. This is helpful for building your own keyword strategy.
How To Find a Site’s Keywords for Local SEO?
To find a site’s keywords for local SEO, use keyword finding tools and set the location to your target area, like a city or state. Look for keywords that include your location, business type, or service. This helps you attract local visitors and improves your website’s visibility in local search results.
