Sofianna Ng

I’m the Head Editor at Addlly AI, where I lead all things content – from refining SEO articles and creative socials, to building scalable content systems that align with brand voice and business goals. My background spans 15+ years across tech, content strategy, and agency work, including leading content for APAC brands and shaping narratives for enterprise clients. I’ve edited for impact, managed teams, and built content that converts. At Addlly, I focus on making sure every piece – whether human-written or AI-generated – feels intentional, aligned, and clear. Good content should be easy to read, hard to ignore, and impossible to mistake for someone else’s.

Articles by Sofianna Ng

How Can a GEO Audit Improve Brand Citations in AI Search?

Marketing leaders often ask how can a GEO audit improve brand citations in AI search as consumer habits change. Building on AI search optimization 2026 foundations, a Generative Engine Optimization...

ChatGPT SEO Checklist

The Complete ChatGPT SEO Checklist for 2026

Are you struggling to maintain traffic as search behavior shifts? The ChatGPT SEO checklist is your definitive blueprint for 2026. This guide helps you adapt to new platforms quickly and...

Role of E-E-A-T in Generative Engine Optimization

Role of E-E-A-T in Generative Engine Optimization: 9 Proven Strategies for AI Visibility

What makes one article appear in an AI-generated answer while dozens of equally optimized pages are ignored? The answer often has less to do with keywords than with credibility. The...

Track Brand Mentions

How to Monitor and Track Brand Mentions in AI Answers [2026 Guide]

Not long ago, tracking brand mentions meant checking Google Alerts, social media conversations, review sites, and news coverage. That approach no longer tells the full story. Today, millions of people...

Voice Search SEO

Voice Search SEO: Proven Strategies for 2026

In 2026, the way customers find information has fundamentally changed. Your target audience is speaking to voice assistants and AI answer engines on mobile devices, smart speakers, and in-car systems,...

PSG Digital Marketing Packages

PSG Digital Marketing Packages Explained – All You Need To Know

Not all PSG digital marketing packages deliver the same value. While many qualify for funding under the Productivity Solutions Grant (PSG), the scope of services, level of automation, and long-term...

PSG Digital Marketing Vendors List

Best PSG Digital Marketing Vendors List to Support Your Business

Looking for the best PSG digital marketing vendors in Singapore? Choosing the right pre-approved vendor is about more than securing funding. The vendor you select influences your implementation experience, the...

What Is a PSG Digital Marketing Grant

What Is a PSG Digital Marketing Grant? Get Help for Your Business

If you run a small or medium business in Singapore, you have likely heard someone mention “PSG digital marketing” or asked yourself, what is a PSG digital marketing grant and...

How to Structure Content So AI Engines Can Extract It Easily

How to Structure Content So AI Engines Can Extract It Easily

Welcome to the new era of search. Understanding how to structure content so AI engines can extract it easily is becoming essential for brands that want visibility in AI search...

The Addlly Blog Squad

Crafting Content with a Dash of AI Magic
tina chopra addlly ai

Tina

Co-founder

Sofianna Ng Editor of Addlly AI

Sofianna

Head Editor

Deng Xiang SEO Marketer Addlly AI

Deng Xiang

Marketing Executive

Enrika Yumna

Yumna

Marketing Executive

firdaus content writer addlly ai

Firdaus

Senior Content Writer

kevin content writer addlly ai

Kevin

Content Writer

Allison Marketing Specialist for Addlly ai

Allison

Marketing Executive